Oh Yeah Baby Squidoo for Books!
June 26th, 2009 | 
Author: Two days ago in this post about Amazon on Squidoo I showed you one way I was going to use Squidoo. I mad ea lens about the #1 book I found on Amazon – Glenn beck’s Common Sense. Here’s more detail about how I built it and you’ll see why it matters in just a sec:
Introduction: I pulled quotes from the Amazon editorial review page with a note from Glenn Beck on it and reordered them. I added one new sentence (the one with the hyperlink).
Amazon Spotlight: The text is a quote from one of the reviews.
YouTube: I added a video about the book and I deleted the description so there’s no on lens link leakage.
Text List: I literally listed the TOC of the book. The short description telling them this is the TOC is mine – about 1-2 sentences.
Poll: I just listed hyperlinks back to all of his books
Text: I stated that here were some reviews from others and pasted from Amazon’s site.
Amazon: I just listed all of Glenn beck books for sale here.
Text: Again, all I did was tell them what it was – the second half of the TOC for the book.
YouTube: Another video I found – this time of someone reading an excerpt form the audio book.
Guestbook
Looking at this lens, I wrote 5 unique sentences total. (One of those 5 I used twice – the ones in the TOC text modules – I just changed the name from Glenn Beck to Thomas Paine). That’s ALL I did unique-wise.
Now look at my search engine traffic already in just TWO days:
I’m at the top of page 2 on Google for – glenn beck common sense book review
I’m on page 1 of Google (#9) for – glenn beck’s common sense book
I’m #1 on Google for – common sense note in glenn beck’s book
I’m on page 1 #8 on Google for – glenn beck common sense book
I’m on page 3 of Google for – arguments to thomas paine’s common sense of the origin and design of government in general
I’m on page 1 #4 on Google for – on line book common sense beck
I’m on page 3 for – common sense book
I’m on page 1 #7 for – excerpt from common sense glenn beck
I’m on page 2 #12 for – becks book common sense
Do you see what I’m getting at here? In just two days I’m indexed. I’m getting Google traffic already and I have some NICE rankings for some of these keywords, don’t I? And what did it take? I peeked at Amazon, grabbed a URL, and filled in some modules – mostly with content already created on Amazon.
I love this.
Posted in Internet Marketing
Good job, just be careful using the Amazon reviews, that’s against their TOS (you can use them if they are cached and refreshed every 24 hours). People can come back and edit their reviews so Amazon doesn’t want mis-matched reviews all over the web.
Good Luck! hope you get tons of sales.
Ack thanks for the warning Taylor. I wonder how they find stuff like that? I’m not opposed to a wee bit of black hat lol
Hi Tiff,
I like what you do with Squidoo, but I noticed that Squidoo lenses have a very short life on page 1 or 2 of Google.
For example, your lens for (on line book common sense beck) keyword is no longer on page 1 (or even 2).
I used to use Squidoo a lot, until observed this phenomena – lenses dropping quickly from page 1/2 of Google… and then moved to WP blogs (they retain Google position quite nicely).
Good luck!
Very odd Max! I haven’t seen that happen. Usually it takes me a couple of days to get it indexed and then it builds steam. But do what’s working for ya man – if it’s WordPress, go for it!
Well, with all due respect, it’s happening now with your http://www.squidoo.com/glenn-becks-common-sense Squidoo lens.
Info form the post above:
“I’m on page 1 #4 on Google for – on line book common sense beck”
I searched G with the keypharase and, sorry, lens is not on page 1.
Hey Max! Normally, with lenses, they will fluctuate and then return. I have a cheat sheet for promotions that I implement when I am concerned about a lens succeeding – but I haven’t promoted this lens yet or done anything traffic wise.
Great! any plans for publishing cheat sheet for lens promotion? I think readers will benefit from it alot.
Maybe – it was created by my business partner at buildmylens.com as a perk for our customers so it’s up to him.