Posts Tagged ‘internet marketing’

Here I am on day 2. Focusing on losing weight and reinventing myself with my business. I felt it was a great day today! I had some good analogies in my thought process and I have an idea I want to do – let me know your feedback on it because it’s important to me! If you want to visit my vlog about the weight loss portion of this journey, you can find it at my.sparkpeople.com/tiffyrae – but this video above is about my business reinvention.

Tiff

Someone who bought Building an eBook Empire asked me for more information on the split page testing. I have a split testing product link in there that I believe may not work anymore but luckily, Google’s come up with something even better – and I’ll update the eBook to reflect this.

I didn’t even know about this tool until I had to write an eBook for someone else on a certain PPC strategy. It’s Google’s Website Optimizer (GWO) – and it’s FREE – yea! I always prefer to recommend free tools to my readers whenever there’s something viable.

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http://www.coachingwithcraig.com

Making a living online means you’re going to have to explain over and over again what it is you do – because it’s not like being a baker, a stock market trader, or a wedding planner.  With those careers, people know when you tell them.

Internet marketer? What the hell is THAT? Do you SPAM people for a living, they’ll ask.

“No, I work on the Internet,” you’ll reply.

Then you might hear the say, “Oh cool! I have a computer that needs fixing. Can you do it?”

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Got these questions in a follow up to the ones below:

1.) Do you see any serious inefficiencies in implementing marketing efforts in a serial, rather than parallel, fashion?

2.) What would be your suggested first, second and third marketing things to do?

There are so many tasks associated with being an Internet marketer – blog posts, web 2.0 page creation, viral reports to release, video marketing, forum postings, article marketing, etc.  It can get overwhelming.

If you go to my YouTube channel you’ll be able to see all of my video creations that I’ve put up. One set of videos is called Organic Website Traffic (parts 1-8 so far). Start there. Whether you do your tasks one after another (the serial method) or parallel to one another will be a personal preference. But here’s how I do it:

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What expectations do you have for yourself?

Do you expect, wish, or hope for your success?

I expect it.

I know I’m capable of doing it, so there’s no wishing or hoping or daydreaming or envy that someone else has it better than I do at the moment.

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I always preach about being bold enough and not intimidated enough to become an Internet marketer. Well I just realized I’ve been a big, fat hypocrite. I practiced what I preached when it came to making the leap from ghostwriter to marketer – and that alone is hard for many to accomplish.

But after talking with my friend and mentor Craig Desorcy today, I realized I’ve been hiding behind my computer screen taking the easy (and less profitable) approach for far too long now.

You see, I like easy. Writing and publishing an eBook is easy. There’s no discomfort involved. Participating in telephone interviews or attending seminars is not comfortable to me. I’m a bona fide hermit

But in order to take it to the next level, I’m gonna have to get out of my comfort zone. There are things I want to teach you that will require more in-depth support. That makes me uncomfortable. I know how many emails I get right now with static topics like Squidoo, or writing an eBook – what’s gonna happen when I delve into more complex product topics?

I pride myself on being accessible. I’m the girl who always emails you back same day (or damn near close to it). But once I do this – once I buckle up and go pedal to the metal, I’m going to need to build a bigger team. A support desk. Someone to handle download glitches for instance.

I flat out told Craig I was scared. Putting yourself out there and climbing a higher rung on the career ladder when you’re deathly afraid of heights may not be the smartest thing to do, but it’s what you HAVE to do if you want to see the spectacular view.

And that’s where I’m at right now. I see the brass ring dangling in the air and I’m about to leap for it. I may stumble along the way, but hopefully I won’t suffer any permanent injuries to my ego (lol). We all have to get out of our comfort zone if we want to truly succeed at the level we’re capable of.

I am forcing myself to go there – into the unknown for me. I’ll either be really happy with the results or I’ll get frustrated, but you never know until you try and I’m not gonna sit here on the sidelines anymore knowing what I should be doing, but being too afraid to take action.

Watch out world, here I come!
Tiff

Hi everyone! Look, you know I’m a web 2.0 enthusiast. I like it because it’s free and easy – what could be better? So here is a tip on what to do to build links to your site and increase the traffic flow.

Note: This is a long-term endeavor, not a quick fix! Growth and organic traffic building takes time and that’s a good thing – because Google likes to see natural growth, not an overnight flood of links and pages pointing to your domain (they get suspicious about that).

So here’s what you do over time:

First, you need to compile a big list of keywords to use all over the net. Spend like a full day doing this.
Use this tool among others:

https://adwords.google.com/select/KeywordToolExternal

Then let me show you an example of what to do for EACH keyword:

Take this keyword phrase for example: female hair loss

Here’s what you make out of each keyword:

1 Lens on Squidoo JUST about female hair loss

1 page on Hub Pages JUST about female hair loss

1 Knol on Google Knol JUST about female hair loss

1 Article on Ezine Articles JUST about female hair loss (you can also post more articles on other article directories but EZA is the king for now)

And if you have a blog, which you should? 1 blog post about female hair loss, too!

1 Article on your domain using LSI (google it if you’re not familiar with it – it’s all about themes on your site)

Then you cross-promote all this stuff. This is a LONG process, but if you want to dominate, it takes time and Google doesn’t like overnight domination anyway – they might sandbox your site if you have too much growth too fast.

My advice? Gather your keywords one day – I mean everything related to your niche from broad keyword to long tail ones to brand names.

Take your list and hire a ghostwriter (cheap on Elance or hire me if I have a WSO running on it) to write unique content for you to turn into those 5 items I listed above (for a lens, you want three 250 word articles, same for a Hub. For a knol and an article directory, you want one long article – for a blog post, it can be 200 words or so).

Then just plug in their content, all of it linking to your domain. Do this for each keyword. This is what the big sites have – tons of links and content pointing to them.

Tiff

Hi everyone!

One of my subscribers emailed me a great question and I wanted to share my thoughts about it with you.

She asked:

“I know that I am going to sound extremely uncreative BUT, how do you figure out your pen names, and how/when to go into anonymity? They say to build credibility we should use our real name, but sometimes that makes me EXTREMELY nervous.”
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Well I’ve gone and done it. I launched my latest eBook – the first in a series of what will unravel every step of Internet Marketing from the very beginning in exact detail.

I get so many great communications via email from people at every skill level, and instead of hopping around from social site to social site and method to method, I wanted to back up, and map it all out from step 1.

That’s what Work at Home Truths is all about.

I know you’re seeing a lot of images of people frolicking at the beach with their laptop, seeing screen shots of (cough, cough – Photoshopped) earnings…and yeah, some of them are 100% true, but many are not!

It’s discouraging a lot of people who want SO badly to get into IM but don’t see that promised overnight success. I even saw one person post this week that they were suicidal over their failures in
the Warrior Forum the other day! (None of us know if it was real, but I always take things seriously just in case).

Well I’m posting the Work at Home Truths eBook in the WSO (Warrior Special Offer) section initially so that you save money and find out what it’s REALLY like to work from home.

I make great money, but it’s not a red carpet life.

I don’t believe you’re sheep in a herd. I believe you want the truth – it’s not like you’re five and need to believe in the money fairy. You’re a grown-up, is it too much to have someone be honest with you
and expose the warts of what this business has to offer?

Want to know the truth?

Find it here:

http://www.warriorforum.com/forum/topic.asp?TOPIC_ID=253789

Tiff