Posts Tagged ‘internet marketing’

What expectations do you have for yourself?

Do you expect, wish, or hope for your success?

I expect it.

I know I’m capable of doing it, so there’s no wishing or hoping or daydreaming or envy that someone else has it better than I do at the moment.

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I always preach about being bold enough and not intimidated enough to become an Internet marketer. Well I just realized I’ve been a big, fat hypocrite. I practiced what I preached when it came to making the leap from ghostwriter to marketer – and that alone is hard for many to accomplish.

But after talking with my friend and mentor Craig Desorcy today, I realized I’ve been hiding behind my computer screen taking the easy (and less profitable) approach for far too long now.

You see, I like easy. Writing and publishing an eBook is easy. There’s no discomfort involved. Participating in telephone interviews or attending seminars is not comfortable to me. I’m a bona fide hermit

But in order to take it to the next level, I’m gonna have to get out of my comfort zone. There are things I want to teach you that will require more in-depth support. That makes me uncomfortable. I know how many emails I get right now with static topics like Squidoo, or writing an eBook – what’s gonna happen when I delve into more complex product topics?

I pride myself on being accessible. I’m the girl who always emails you back same day (or damn near close to it). But once I do this – once I buckle up and go pedal to the metal, I’m going to need to build a bigger team. A support desk. Someone to handle download glitches for instance.

I flat out told Craig I was scared. Putting yourself out there and climbing a higher rung on the career ladder when you’re deathly afraid of heights may not be the smartest thing to do, but it’s what you HAVE to do if you want to see the spectacular view.

And that’s where I’m at right now. I see the brass ring dangling in the air and I’m about to leap for it. I may stumble along the way, but hopefully I won’t suffer any permanent injuries to my ego (lol). We all have to get out of our comfort zone if we want to truly succeed at the level we’re capable of.

I am forcing myself to go there – into the unknown for me. I’ll either be really happy with the results or I’ll get frustrated, but you never know until you try and I’m not gonna sit here on the sidelines anymore knowing what I should be doing, but being too afraid to take action.

Watch out world, here I come!
Tiff

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Hi everyone! Look, you know I’m a web 2.0 enthusiast. I like it because it’s free and easy – what could be better? So here is a tip on what to do to build links to your site and increase the traffic flow.

Note: This is a long-term endeavor, not a quick fix! Growth and organic traffic building takes time and that’s a good thing – because Google likes to see natural growth, not an overnight flood of links and pages pointing to your domain (they get suspicious about that).

So here’s what you do over time:

First, you need to compile a big list of keywords to use all over the net. Spend like a full day doing this.
Use this tool among others:

https://adwords.google.com/select/KeywordToolExternal

Then let me show you an example of what to do for EACH keyword:

Take this keyword phrase for example: female hair loss

Here’s what you make out of each keyword:

1 Lens on Squidoo JUST about female hair loss

1 page on Hub Pages JUST about female hair loss

1 Knol on Google Knol JUST about female hair loss

1 Article on Ezine Articles JUST about female hair loss (you can also post more articles on other article directories but EZA is the king for now)

And if you have a blog, which you should? 1 blog post about female hair loss, too!

1 Article on your domain using LSI (google it if you’re not familiar with it – it’s all about themes on your site)

Then you cross-promote all this stuff. This is a LONG process, but if you want to dominate, it takes time and Google doesn’t like overnight domination anyway – they might sandbox your site if you have too much growth too fast.

My advice? Gather your keywords one day – I mean everything related to your niche from broad keyword to long tail ones to brand names.

Take your list and hire a ghostwriter (cheap on Elance or hire me if I have a WSO running on it) to write unique content for you to turn into those 5 items I listed above (for a lens, you want three 250 word articles, same for a Hub. For a knol and an article directory, you want one long article – for a blog post, it can be 200 words or so).

Then just plug in their content, all of it linking to your domain. Do this for each keyword. This is what the big sites have – tons of links and content pointing to them.

Tiff

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Hi everyone!

One of my subscribers emailed me a great question and I wanted to share my thoughts about it with you.

She asked:

“I know that I am going to sound extremely uncreative BUT, how do you figure out your pen names, and how/when to go into anonymity? They say to build credibility we should use our real name, but sometimes that makes me EXTREMELY nervous.”
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